Business line
Closed-loop branded gift cards for B2B and B2C.
Ogloba provides — and processes for you — closed-loop branded gift card solutions for both B2B and B2C, covering new platform set-ups and conversions from legacy systems. Replace old-fashioned paper vouchers with electronic and mobile gift cards, extended with mobile gifting and social-media gifting modules; self-used cards with ALO technology measure 2.15× more spend.
Ogloba is a B2B prepaid platform that provides — and processes end to end — closed-loop branded gift card programs for both B2B and B2C. It replaces old-fashioned paper vouchers with electronic and mobile gift cards, covering both greenfield platform set-ups and conversions from legacy systems while preserving your existing partner network and reporting. From a single console you issue, load, and track digital and physical cards across every channel, so corporate-incentive and retail-consumer programs run side by side without separate back ends.
The commercial case is measurable. Ogloba's proprietary ALO (Account Link Offer) technology compares cardholders' usual payment behavior with their behavior when using gift cards, and shows that self-used cards drive 2.15× more spend than traditional redemption tracking reveals. That insight turns gift cards from a cost line into an incremental-revenue and loyalty engine, with quantifiable ROI versus points-based reward models. Modules for mobile gifting, social gifting (mGiftCard), prepaid loyalty, affinity, and experience gifting extend the same platform into new use cases without new infrastructure.
Operationally, the platform is built for scale and integration. A Branded Webportal lets partners and corporate clients order, activate, and track cards under their own identity, while WebPOS brings secure activation, redemption, and balance lookups to any counter with no ECR integration required. An open API and POS connectivity tie the platform into existing retail systems, and Smart Redeem lets smaller merchants accept mobile gift cards without advanced infrastructure.
Because everything is run on one platform, a single program can span many markets and currencies — multi-country, multi-currency, with per-market settlement, partner management, and reporting from one dashboard. Flexicarte, the multi-brand gift card built and processed on Ogloba, is redeemable at 500+ partner banners, demonstrating the platform's reach at production scale.
Issue and load digital and physical gift cards from a single console.
Activate cards at the till or online through the Branded Webportal or WebPOS.
Let customers redeem in store, online, and on mobile — consistently across every channel.
Settle per market and track every program from one reporting dashboard.
Issue, load, and track digital and physical gift cards across every channel from one console.
The gift card program capabilities marketing, finance, and operations teams rely on day to day.
Enterprise-grade controls so your gift card programs stay secure, auditable, and compliant across every market.
Card data is processed on a PCI-DSS compliant platform built for closed-loop programs at scale.
ALO measurement links payment accounts only with explicit consent, in line with GDPR requirements.
Every activation, redemption, and balance change is logged and fully auditable in real time.
Per-market settlement, partner management, and reporting keep multi-country programs under control.
Our flagship program
Flexicarte is the multi-brand gift card built and processed end to end on Ogloba's platform — sold online and in store, redeemable at 500+ partner banners.
Visit flexicarte.comRecurring ways to use Ogloba gift cards — each theme links to a deep-dive article.
ALO (Account Link Offer), Ogloba's proprietary measurement tool, shows self-used cards drive 2.15× more spend than traditional redemption tracking.
Read the storyA bank customer-retention program offering exclusive rewards through a network of partner retailers, built on the gift-card platform.
Read the storyLet customers send, receive and redeem gift cards in whatever way is most convenient for them, consistently across every channel.
Read the storyA modern alternative to points-based programs that instills a far greater sense of loyalty when managed well.
Read the storyBeyond gifting — gift cards support diverse needs, including help for relatives who survive on low incomes.
Read the storyStreamlines personally engaging, memorable experiences for every type of participant.
Read the storyDigital gift-card payments processed directly from the customer's smartphone via the mGC app.
Read the storyAcquire and retain customers through well-structured, rewarding loyalty programs.
Read the storyPurpose-built for employee-benefit or customer-loyalty card programs.
Read the storyAnonymized examples of branded gift card programs deployed on the Ogloba platform.
Branded gift card programs for B2B and B2C.
Tell us about your program and our team will map the right Ogloba solution to your category, channels, and markets.
